Mikael Pentikäinen has been the Managing Director of Suomen Yrittäjät since 2016. He took over the position after being the Editor-in-Chief of the Maaseudun Tulevaisuus magazine. He has previously worked as the publisher and corresponding Editor-in-Chief at Helsingin Sanomat. During Pentikäinen's term Helsingin Sanomat changed from broadsheet to tabloid. After his career at Helsingin Sanomat, Pentikäinen became an entrepreneur and wrote a book called Luottamus (Trust). In the book, Pentikäinen shares his views on what trust is and how everyone can build it in their own lives. Pentikäinen holds a Bachelor's degree in Agriculture and Forestry.